The IE900 Enigma: Unpacking High End Audio Marketing Strategies The Sennheiser IE900 review has set a new benchmark for high end audio product promotion, forcing industry watchers to reassess their expectations from top tier gear manufacturers.
While not the first audiophile grade IEM on the market, its launch has been one of the most anticipated events in recent memory.
High end audio gear is notoriously difficult to review due to its steep price tags and subjective nature. Reviews often find themselves torn between technical analysis and subjective impressions.