How Companies Are Deleting Customer Data Instead of Providing Access The recent spate of companies deleting customer data rather than providing access to it, as a result of California Consumer Privacy Act (CCPA) requests, raises disturbing questions about the true nature of our digital lives.
Behind the curtain of convenience and seamless experience lies a messy reality: our personal information is being treated like confetti in a hurricane. The process of requesting access to customer data can be arduous.
Companies often require consumers to jump through hoops that seem designed to deter rather than facilitate transparency.